If you are interested in any SSUP merchandise pictured above, please email the SSUP facilitator at the address on the contacts page.


Think Bike!


To get your FREE stickers send a stamped self - addressed envelope to:

Via East Midlands Ltd
Road Safety Office
Bilsthorpe Depot
Bilsthorpe Business Park
Notts NG22 8ST

To ensure that the sticker is not folded your envelope should ideally measure 22cm x 11cm. Please specify which of the two stickers you would like to receive.

Think Bike Stickers - SSUP Area
You should be able to get one of our think bike stickers from various locations including some motorbike shops, Police Stations and City & County Council Offices in the East Midlands area. However, if you are unable to obtain one then please email the Shiny Side Up Facilitator on the contacts page.

Lincs & Notts Air Ambulance

We are working with the Lincs & Notts Air Ambulance (LNAA) to raise awareness of road safety.

LNAA will be stocking SSUP merchandise in its charity shops from 17 October 2022. Visitors will be able to pick up snoods, stickers and high-vis vests in return for a voluntary donation to the charity which relies on the generosity of supporters.

Click to here to find out which charity shops are participating in the partnership